Four Suggestions for the Future of Place Branding Research

In my sixth and last post as an Academic Observer on Place Brand Observer, I talked about the future of place branding research. I combined what ‘might’ happen given the existing body of literature and what ‘should’ happen if we want to have a larger impact on the society.

You can read the full post on Place Brand Observer.

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About Efe
I read and write about political communication stuff and I play with data to see what they have to say. I also love to cook.

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