Traditional Meets Digital (Diplomacy)

Currently, I am working on a research project on “digital” diplomacy. I will keep using my beloved quotation marks until I find a better concept to describe what I am doing without resorting to another instance of neologism.

Basically, I am still arguing that any kind of hyphenated diplomacy is still diplomacy. Let it be public diplomacy or nation branding or digital diplomacy, at the end of the day, we are looking at the same old traditional diplomatic processes such as recognition and signaling. In Traditional Meets Digital, I am exploring how these processes might take place within the digital media landscape. In more concrete things, I am trying to find the equivalents of diplomatic practices – such as alliance formation and power projection – on Twitter. Why Twitter? Well, because (i) everybody is on Twitter, (ii) Twitter is a ‘directed’ social network (i.e. I can follow you without you following me, whereas in most other social networks, we need to mutually be “friends”), and (iii) Twitter gives us great data!

Here are some preliminary visuals and a dynamic graph from the research:

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How not to Conduct Digital Diplomacy: @IDFSpokesperson and IDF Blog

As a ‘scholar-in-training’, I try to focus my writing (and even thinking) on my dissertation topic and do my best to stay away from ‘distractions’ mainly due to two reasons. Firstly, I want to get my PhD sooner rather than later. Secondly, I want to brand myself through my dissertation research and related writings. Middle Eastern politics, for instance, is a subject I would not touch with a ten foot pole. Yet, after witnessing Pillar of Defense (or #pillarofdefense for the purposes of this blog post), I decided to write on how not to conduct digital diplomacy and underline IDF’s mistakes in message formation and medium selection.

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