Last week, I was in IABD’s 21st Annual Convention in St.Louis. Apart from IABD Press, I also presented my paper entitled “More Than A Touristic Visit: Scholar Exchanges As A Communication Method In Public Diplomacy”. Below is my presentation and my abstract.
This paper discusses the concept of Public Diplomacy and the effectiveness of a specific Public Diplomacy tool: Scholar Exchanges as a tool of Public Diplomacy. The foreign Fulbright Program of the United States Government is introduced as a case study and for further interpreting the perceptions of the program, a survey is ran among 59 current grantees. Scholar exchanges programs are suggested to be implemented in order to overcome the barriers in communication processes in the international arena.